Darren Rowse Interview - Blogger help, tips and hacks

Darren Rowse Interview

Darren Rowse blogs over at ProBlogger.net. His blog has become an authority source when it comes to talking about blogging. He is also one of the co-founders of b5 Media, a blog network with over hundreds of different blogs from all around the world.

1. What do you think the number one key is to becoming a successful blogger?

I like to try a lot of different things at once and go with what works. Good content is key to the success of any blog. I also think it is important to work on search engine optimization for your blog. Finally, connecting with other bloggers and building a community with your readers is important. If you build a community, people will come back and your blog will grow naturally.

2. Most people monetize their blog with just AdSense or just one ad network. What are some of your more successful revenue streams?

Adsense and Chitika do very well for me. I also use a number of different affiliate programs such as Amazon’s and sell ad space directly to advertisers. The key is to experiment and see what works best for you.

Note: Darren made an excellent post here about this topic here.

3. What advice do you have for new bloggers who want to sell directly to advertisers but are having a tough time?

You need to build a website that an advertiser wants to associate him/herself with and this means that you have to become an authority in your niche. You should also have a contact form on your blog and stats about your readers. Not only do you want to tell advertisers how many people come to your site, but also how old your readers are, their shopping habits, what they like to do, etc. You should also use CrazyEgg to show a heatmap of your website and where readers are clicking to all potential advertisers.

4. You seem to be the master of “Speedlinking” (linking to other blogs and news stories). How has this paid off for you?

I did it just to save time at first. A lot of people submit tips of pages they found helpful so I post some of these tips. This benefits two people, the reader since it gives them a wider array of opinions and the other blogger who gets a link and traffic. Hopefully, some of these bloggers link back to my blog in exchange.

5. Often times you have guest bloggers post. In your own opinion what are the main advantages of this? What advice do you have for someone who wants to guest post on a blog like yours?

Well, I don’t have to write the post and it gives the readers a different voice and different opinion. I look for guest posts from people I know or people I have heard about. It is important to build a relationship with a blogger first before you ask to make a guest post. You also want to show previous writing samples and pitch multiple ideas for the topic of a guest post. Also, don’t always expect that you will get a “yes”.

6. What is the #1 piece of advice for new bloggers that want to reach your level of success?

Don’t blog only for money, blog about what you are interested in. Most people don’t make a full time income blogging so write about what you love, and if money comes, it is a bonus. Blogging is also not a get rich quick gimmick. It took me 2-3 years before I started to build my name and get consistent traffic to my blog.

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